Executive Coaching is generally understood to exist in the domain of the corporate sector and targets growth and results in areas such as leadership, (wo)man-management and working in teams. The benefits of this form of coaching can include:
- Clearer approaches to organizational problems
- More engaging communication
- Personal and business growth
- A deeper understanding of organisational systems
- More effective team work
It is often, but not always, targeted at more senior managers within an organization. These managers tend to be among the policymakers in the organization.
Interestingly, in the past, working with a coach used to be a sign that you had a problem, but more recently, the business world has caught up with other domains of human performance, such as sport and the performing arts and is now seen as a sign of striving for excellence (Who has more coaching, Roger Federer or the average club tennis player?)